Sonopress, a leading manufacturer of storage media, commissioned another machine for the production of EcoRecords a few days ago. EcoRecord is a revolutionary new form of Long-Playing (LP) record, manufactured using recyclable polyethylene terephthalate (PET) instead of polyvinyl chloride (PVC) as the base material. An injection molding process requiring neither natural gas nor steam is used to produce the discs. This reduces the environmental impact of the manufacturing process by up to 85 percent compared to conventional methods.
Sonopress Managing Director Sven Deutschmann is pleased about the great success of the climate-friendly LP records: “Sustainability is becoming an increasingly important topic in the music plates industry, and our offerings cater to the high level of interest shown by artists, labels and music lovers in eco-friendly products. To meet the steadily rising demand for EcoRecords, we have now ramped up our production capacities at the Gütersloh site and plan to increase our machine park again in the coming months.” According to Deutschmann, the company is currently able to produce up to two million PET LP records per year.
The EcoRecord success story began just nine months ago. In March, after months of preparation, Sonopress produced and delivered the first EcoRecord order for its customer Warner Music Group (WMG): a joint album by legendary rock icons Liam Gallagher & John Squire. As the year progressed, numerous other artists decided to work with Sonopress to bring sustainable LPs to market. They included such well-known artists as Ed Sheeran and the band Coldplay. The latter even released their new album “Moon Music” exclusively as an EcoRecord; this marked the first time that PET recycled worldwide was used as the base material for the production of the LPs.
About Sonopress
Sonopress is a leading international entertainment and media service provider offering a comprehensive range of solutions to companies in the home entertainment, video games, audio, publishing, and TV/broadcasting industries. Sonopress’ service portfolio covers all areas of media asset management: from digital services such as digitization, electronic content distribution, archiving, and asset management to the replication of CDs, DVDs, Blu-ray discs and 4K Ultra HD Blu-rays – in 66-gigabyte as well as 100-gigabyte versions – to print management and printing services, as well as fulfilment and supply chain management. Fully integrated LP production has lately been added to the portfolio again. All these processes are supported by innovative end-to-end IT systems. With decades of industry experience and intelligent solutions, Sonopess creates added value for customers and ensure that they are well equipped to meet the challenges of the market. As part of Bertelsmann Marketing Services, Sonopress is a wholly-owned subsidiary of Bertelsmann SE & Co. KGaA.
Contact
Sonopress – Corporate Comunications
Carl-Bertelsmann-Straße 161F • 33311 Guetersloh
Phone: +49 (0) 5241 80-41625 • Mobile: +49 160 90541431 • Mail: gernot.wolf@bertelsmann.de